Month: January 2019

Everything about Loyalty Program in Malaysia & The Loyalty Card Function

It is very common nowadays that peoples will sign up for a lot of loyalty program and get tons of the member card.

This is because peoples are looking for a discount. To Malaysian, the function of the loyalty program is only helping them to get a discount or collect points to get the free gift or rewards.

However, they do not know that the purpose and how does the loyalty program really work. Here are the articles that going to explain every detail about the loyalty program.

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How Does Loyalty Program Work?

Most of the company will search some top member id card supplier or member card printing to create and print their own member cards which allow them to conduct loyalty program.

A loyalty program is a database which can be shown all the details about the customer and their purchasing behaviour at the particular store. It is very simple to understand how it works.

After registration, the employee may request your basic details such as name and phone number then they will fill in your information in the system and generate a member card with your name and a card code which allow them to trace your member card.

Usually, they have their own id card printer supplier that will continuously supply them with the member card and providing support services on the printer to help them out when they have any issue while creating the member cards.

When you are purchasing any products at the store, you should show your member card to the cashier at the counter, they will slide your card at the machine and generates the points to your card based on the amount of your spending.

These points may allow you to exchange a gift. Of course, the higher the point you receive, the better the gift. Sometimes, they may provide you with some coupon as well.

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Purpose of the Loyalty Program

There are a lot of large companies now are promoting their loyalty program. For example, like AEON, Shell, Popular Bookstore and more.

There are a few reasons for them to conduct the loyalty program. Most of the companies were tried to increase their brand loyalty by increasing the numbers of the customer.

Besides that, it can also reduce the price sensitivity of the consumers because the companies will offer them the member points or coupon that make the customer feel worth to join so this program can attract a lot of customers so that their company can grow faster.

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Top Loyalty Card Malaysia

There are a few loyalty cards or gift card are very famous in these few years such as BCard, Popular Card, AEON member card, Petro Miles card and Watson VIP card. BCard was launched in the year of 2010 and it is the brand focused reward program. The customer just only needs to pay registration fees for one time then they can hold for lifetime and non-renewal fee is charged. A customer can earn every 1 BPoints by spending RM 1.

For Popular member card, the customer may need to pay for RM12 every year for the renewal fee while every member can get 10% discount for every purchase, but it is not applicable during the promotion period.

For AEON member card, it cost RM12 for every year and customer are able to receive 1 point for every spending of RM1. Besides that, there are few benefits for the members such as rebates up to 5% at any AEON general merchandise store, free parking for the first 2 hours, special discount for few selected goods, and receive an invitation to AEON Members Day and AEON Members Privilege Day.

For Petron Miles card, the membership fees will be free if the fuel purchase is made within 12 months. Member will receive every 1 point by spending RM 1.

For Watson VIP card, it cost RM18 and member can hold for the lifetime. Any normal member will receive 1 point for every spending of RM1 while VIP is able to receive every 5 points by spending RM1. Members can have discounts from 31 dining and lifestyle merchants by using this card.

4 Tips for Successful Event Management

As a professional event planner and agency, planning an event can be a stressful process. It can leave the event planning agency to be feeling overwhelmed.

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There are never enough hours in the day, and something always goes wrong.

Memorable events don’t just happen.

Just ask any event agency in Malaysia, planning and organising an event require times and some could take up to even 1 year time to successfully plan.

From time management to technology, here are the 5 event planning tips from the experts to make sure nothing slips through the cracks.

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1. Organize your time

Indeed, creating efficient work habits sets the foundation for the productive event organizer.

You got to re-structure your days, declutter your desk – and make time for breaks.

Even a 15-second break from your computer screen could cut fatigue in half!

Therefore, you could begin planning as soon as possibly can.

If you are planning to hold a large-scale event, you should really begin planning it four to six month in advance.

For smaller scale event, you start it at least one month to plan the event.

To keep the final run-up to the event flowing smoothly, try to ensure that all vendor contracts are completed a few weeks before the event.

2. Know your budget

For every event management company in Malaysia, you need to define the amount of money you are going to spend on an event.

Limited budget always becomes a big hurdle for event company as they need to get the most of the buck.

Start by using a spreadsheet, or simply a piece of paper, and add line items for every single detail that is going to cost money.

Still, creating a budget and sticking to it – is crucial to avoid slipping into the red.

In addition, be sure to break down your costs as finely as possible, and then describe them.

Note the amount you plan to spend and leave a column for the amount you will actually spend.

This could stop your budget from spiralling out of the control before it is too late.

3. Choose a reliable venue

The location of your event can make or break your stress level.

If you are corporate event organizer, you could look for any hotel that offers a venue for a large scale event.

Venues that provide things like catering, seating and lighting could help you to take the burden off your own to-do list.

How about Wi-Fi?  Any other technology perks a prospective venue provides will only simplify your planning.

event management company in malaysia

4. Know when to hire an event planner

Do you need some professional annual dinner organizer to organize the event for you?

This could be one of the easiest ways to have a successful event.

There are certainly are reasons to hire a professional event company or event planner.

For starters, an event planner can save time. This could leave time for you to focus on essentials, while they deal with the logistics.

For any event manager or event management company will experience in negotiating.

Those skills will help you to spend the least and get the most.

Every event management companies do this for a living, so not only they have the negotiation skills, but they approach events with a creative mind that allows for unique solution and event to resonate.

Save Money on Happy Hour Promotion and Food and Drink Specials

At times when everybody lives on a tighter budget looking for money saving opportunities is a high priority. People still love to go out, meet friends after work, enjoy a good dinner but it can get expensive to do that. Happy hour promotion and discounted food specials are really popular among people every age group.

Restaurants are trying to fulfil that need with discounted menus and happy hour KL. But discovering these deals is not that easy. Happy hour promotion is not really advertised that much and finding out who has specials and when is almost impossible. Even online you have to dig deep.

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Restaurants and bars have always been looking for a way to advertise their best happy hour Kuala Lumpur to attract new guests. By offering the cheapest beer among the competitors in order to attract the customer to stay loyal and visit often.

Customer satisfaction and appreciation is their top priority but it can be expensive to reach those goals. Restaurants have to look for a new way of advertising to reach out to new customers. One of the best and cost-effective ways is being spoken about and recommended in blogs and other social media outlets.

It is very popular to share experiences on social media sites and people rely more and more on reviews and tips coming from sites like Yelp and Facebook. You know of a good restaurant that has good food with best happy hour offers Kuala Lumpur, you pass it on. Restaurants and bars can be certain that people will recommend the places where they get their specials and extended happy hour KL because all of us just love bargains and if you can enjoy more for less cash, that is called a real deal.

italian restaurant in kl

How To Find The Best Italian Restaurants

Unlike in decades gone by, foreign food is very popular with our culture. We like to be diverse and to try dishes from all over the world. Best Italian restaurants in KL do not just serve good priced pizzas and pasta dishes; these days you can expect a full Mediterranean menu of dishes to delight even the most awkward of the customer. If you live in any more than a small sized town then you will almost certainly find that there is at least one Best Italian restaurant near KLCC waiting to offer you a sample of their rich cuisines.

 the best italian restaurant in kl

So, when you have decided that you would like to try some really authentic Italian food then you will naturally want to know what is the Italian restaurant in KL is the best and also which to avoid. The first way of finding the best Italian restaurants in KL is by asking around in your locality. If a new restaurant has opened up in your town then the opinion of the locals is the best way to find out whether it is worth visiting or not.

If you really want to find the unbiased opinions of others, however, the best way of finding out just which Italian eateries are the best, then online comparison tools are a great way. If the restaurant you are interested in is part of a chain of eateries then you will often find opinions on the chain as a whole as well as online discount coupons. Online comparison tools are indeed a great way to find totally honest views from customers and will help you in your search for the best place to eat.

All these are a great way of finding the best Italian restaurants near KLCC and for sure you will be able to locate one that you are really satisfied with in this way.